Yves Rocher believed in the endless potential of the botanical world. He was passionate about his creations. He didn't just launch a cosmetics company, he created a movement. One he has always been in charge of, right from the beginning. He wants to know that his products are being made the way he's envisioned them. He controls each step of the production cycle. This helps him to maintain the quality of each and every product. His brand has a high-performance and a great reputation. This is because he respects his company and continues to see that his morals and values are being met within the product line. Yves Rocher provides premium beauty care that takes the essence of plants. Plants are capable of using their energies to regenerate. They are capable of using those energies to stay youthful and never wrinkle. These are the same attributes that would greatly benefit all people. So Yves Rocher harnesses those energies by sourcing only natural ingredients to create the products everyone loves. All Yves Rocher products respect the ground they came from, using safe methods and reducing damage to the environment. Products also respect the customer base, by providing a solution to the everyday problem of adequate skin care.
Yves Rocher was founded over 50 years ago, named after the man who came up with the concept of Botanical Beauty. The company was born inside the attic of his family's Brittany home in France. A fascination with plants and a love for cosmetics combined to create the Yves Rocher brand that everyone knows and loves.