Emma Jane maternity is the largest producer of nursing and maternity underwears in the United Kingdom. The brand Emma Jane was started by Ian Gerecht in 1986. Before the war, his father was working with an uncle in a bra factory but after the war his father started his own factory, specializing in nursing bras. Ian was studying accounting at that time but in 1968 his father fell ill so Ian stopped schooling and joined his father's company to help out. 16 years later the company was sold to the Lovable bra company. Due to the quality of nursing bras they produced some agents and customers asked Ian to start a new maternity and nursing lingerie company. This gave birth to Emma Jane brand in 1986. Emma Jane has produced many quality designs such as the new underwired nursing bras with supa-lite underwires for a wider choice, the nursing scarf, washable pads and warm & cold therapy pads. Some of their popular products are: Emma Jane longer length nursing vest, Emma Jane 3 pack washable nursing pads, Emma Jane maternity B-E smooth nursing bra and many more. Visit Shoppr for your quality Emma Jane products.
Emma Jane is aimed at bringing comfort and support to nursing mothers at an affordable price. It provides simple, stylish, classic and practical solutions for motherhood. All of Emma Jane's products are wear tested by mothers to ensure they provide support, comfort and practicality. Emma Jane is available all over the world, and they currently have 42 different product styles some of which are: maternity bras, nursing bras, sleep bras, knickers, nursing tops, night wears, tights, support belts, swimwear, bra extenders and many more. The designers understand the need of their customers, they understand that nursing mothers want their bras to be attractive and comfortable, so they are always improving on their products.