The Carhartt Work In Progress (WIP) can be referred to as a child star in a fashion world mastered by its parent brand, Carhartt, which was founded in Europe in 1989, becoming a pioneer work wear designer in America. Carhartt WIP was established in Detroit 100 years later and has since created a style brand targeted at the free-minded urban society. This is done almost in the form of chemistry between the company itself and the new society of sports, music, and television with a very strong tie to the hip-hop culture. The satisfaction of its audient consumers has been better achieved with a series of collaborators that speak the language of the targeted audience. Some of these are Vans, Patta, Junya Watanabe, A.P.C., and Neighborhood.
The Carharrt WIP collection at Shoppr includes a selection of t-shirts, shirts, bottoms, knitwear and outerwear emblazoned with the trademark “Carhatt” logo.